HBCU Direct strives to be the leader in connecting Historically Black Colleges and Universities (HBCU's) to drive reduced expenses, increased revenues and workforce development. HBCU Direct will highlight HBCU's in the media and promote the positive aspects and effects of HBCU's. HBCU Direct will utilize the connection with HBCU's to drive corporate partnerships that support member institutions.
The HBCU Direct scope includes partnerships with all 105 HBCU's. These HBCU's include both private and public colleges and universities as well as community colleges. HBCU Direct will communicate with campus departments including: student activities, alumni affairs, admissions, college procurement and purchasing, communications, engineering and mathematics and health services.